Listening to Trade Customers.

• Tracking study to examine the relationship between customers and Trade Customers of mobile phones including operators, distributors, and retailers – GCCs, Levant and African region
• In total, 21 markets combined online and offline data collection

Customer Satisfaction Study

• B2B interviews among Providers

Mobile Phone Color Study

• Gang Survey approach among M/F, 18-59 yo who currently owns a smartphone

Telecom Products Brand Survey

• Face-to-face interviews among owners and intending to buy a phone in the next 1 year (budget more than 500 USD)
• Male/female, 21-54 yo, ABC1C2
• Coverage: GCC countries
• Sample 500 interviews per market

TV Advertising Impact

• Face-to-face interviews among M/F, 25-55 yo, locals, Arabs, and Asians
• Coverage: UAE
• 600 samples

Usage and Awareness Study

• Household survey to gain a better understanding of the way household use and perceive the Information and Communication Technology (ICT) services within UAE